로고 심볼 이미지

Master Franchise
COFFEE & BAKERY

DESSERT39

ZERO Sugar, ZERO Calories- So Delicious

Mongolia
Philippines
KOREA
KOREA
USA
USA
Philippines
Philippines

“Can dessert be both indulgent and good for you?”

A Business Model Built for Global Expansion

Why DESSERT39

Developing Business Opportunities Across Health-Conscious Dessert, Beverage, and Sustainable Operations

Confectionery & Production Center

Confectionery &
Production Center

Achieving economies of scale, creating
new revenue streams, and diversifying our
business structure

Premium Specialty Coffee

Premium Specialty Coffee

Moving beyond traditional café models, we
maximize synergy through a coffeefocused
business structure

Brand Expansion

Brand Expansion

Expanding across the health-focused F&B
market by leveraging our proven know-
how and established distribution network

Advanced Production Facilities

Advanced Production Facilities

State-of-the-art automation and eco-
friendly production systems, setting new
industry benchmarks

Healthy Wellness Leadership

Healthy Wellness Leadership

Moving beyond simple taste competition
to establish new standards in the wellness
market

Positioned to Capture a Growing Market Opportunity

Dessert39 is positioned at the intersection of coffee, dessert, and wellness, with a differentiated brand concept for health-conscious consumers

D39 Logo

Better-for-you Platform

Wellness

Wellness-oriented products that challenge the perception that healthy choices lack flavor

Wellness

Diet

Growing demand for diet-friendly choices creates opportunities for greater product variety

Diet

Sustainability

Eco- Friendly
Limited by the perception that eco-friendly practices are difficult to sustain consistently

Sustainability

Dessert & Beverage

Dessert39 is positioned to stand out with a differentiated concept that blends coffee, dessert, and wellness

Sustainability

Proven in Korea

DESSERT39 is driving global expansion based on its proven brand performance in the Korean market. With a differentiated menu portfolio, an efficient
operating model, and a stable production and logistics system, the brand has demonstrated strong competitiveness in Korea’s franchise market.

844+

Stores Nationwide
Stores

3M+

Monthly Visitors
Visitors

High Store Productivity

Productivity

Strong Average
Order Value

Order Value

In-House Production
& Cold-Chain Efficiency

Efficiency

Global Expansion at a Glance

Dessert39 currently operates in three international markets outside Korea and continues to explore new opportunities for global expansion.

USA

Potential for K-Dessert
USD 182,911
USA Flag
  • Highly Competitive Market
  • Strong Brand Differentiation
  • Powered by K-Food Trend
* Soft Opening Results (First 31 Days), Data as of May 3, 2026

Mongolia

Early Market Validation
MNT 739,466,618
Mongolia Flag
  • Emerging market
  • Lower purchasing power
  • Still strong performance
*Total revenue from 3 stores (March 14 – April 13, 2026)

Philippines

Strong Performance in High-Traffic Retail Hubs
PHP 394,069.98
Philippines Flag
  • High-traffic retail hub
  • Strong dessert demand
  • High brand visibility
* Estimated monthly revenue based on daily sales.
Product Competitiveness

Health-Conscious Product Line

DESSERT39 continues to create health-conscious desserts and beverages for today’s wellness-minded consumers.
With low-calorie smoothies, zero-calorie blends, low-sugar lattes, and functional beverages, our lineup offers better-for-you choices without compromising
taste.

DESSERT39 Diet-Friendly Beverage Lineup

More

Premium Korean Desserts

Signature Bakery Products

Dessert39 turns every store visit into a fresh wellness experience.
Support System for Global Partners

Partner Support System

DESSERT39 provides HQ training, pre-opening support, menu localization, brand guidelines, and operational know-how to help global partners enter
and operate in new markets with confidence.

Korea HQ Training

• HQ training support
• Pre-opening support
• Menu localization
• Brand guideline and design adaptation
• Transfer of operational know-how

Local Training

Dessert39 provides training, pre-opening
support, and operational know-how to
support stable local market entry and
store operations

Not a template. A tailored strategy

Localization strategies are developed
jointly with local partners based
on market conditions and consumer
preferences
HQ Training Local Training Tailored Strategy

ESG in Action

By providing eco-certified reusable tumblers free of charge, Dessert39 has helped prevent the use of more than 8 million single-use cups. We continue to advance sustainability initiatives across our operations to reduce our environmental impact.

Eco-Certified
Reusable Tumbler

#8MillionCupsSaved #EnvironmentalImpact
#EcoFriendlyOperations

Straw Cup

Save the Earth Campaign

Globe

Reusable R&D Center

#Innovation #Environmental Harmony
#Value Creation

Recycle

Sustainable Brand Growth

#Localization strategy #K-FOOD wave
#authentic Korean desserts
#global customer base #trendy desserts
#health concepts

Seoul

Become a Global Partner of DESSERT39

We are looking for global partners to grow DESSERT39 as a K-Dessert & Beverage brand in new markets.
Contact us to explore partnership opportunities, including master franchise agreements, exclusive country operations, and local store expansion.

Master Franchise Application